Effective Date: 1st Jan 2024
Welcome to Dyna Writing Instruments! We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy outlines the types of information we collect, how we use it, and the measures we take to protect it.
1. Information Collection
Personal Information: We collect personal information when you place an order, create an account, or otherwise interact with our site. This may include your name, email address, postal address, phone number, and payment information.
Automated Information: We automatically collect certain information when you visit our website, such as your IP address, browser type, browsing history, and other usage data through our use of Google Analytics and Meta Pixel.
2. Use of Information
To Provide Services: We use your information to process orders, deliver products, communicate with you about your purchases, and update you on our latest offerings and company updates.
To Improve Our Services: We analyse the information collected through Google Analytics and Meta Pixel to understand our users’ preferences, improve our product offerings, and enhance website functionality and user experience.
For Marketing Purposes: With your consent, we may use your information to send you promotional materials or advertisements about our new products and special offers. Google Analytics and Meta Pixel help us tailor these communications to better suit your interests.
3. Google Analytics and Meta Pixel
Google Analytics: We use Google Analytics to collect data regarding the behaviour and demographics of our website visitors. This data helps us analyse website traffic and improve our offerings. Google uses this data as described in its privacy policy.
Meta Pixel: We use Meta Pixel to track conversions from Facebook and Instagram ads, optimize ad delivery based on collected data, build targeted audiences for future ads, and remarket to qualified leads—people who have already interacted with our website.
4. Information Sharing
Service Providers: We may share your information with service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, and customer service.
Legal Requirements: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, protect and defend our rights or property, or in urgent circumstances to protect the personal safety of users of the site or the public.
5. Data Security
Protection Measures: We implement a variety of security measures to maintain the safety of your personal information. These include using SSL encryption for data transmission and requiring username and password credentials to access your personal account.
Data Retention: We retain your personal information for as long as necessary to fulfill your orders, comply with legal obligations, resolve disputes, and enforce our agreements.
6. Your Rights
Access and Control: You have the right to access, update, or delete the personal information we have on file. You can do so at any time by logging into your account or contacting us directly.
Opt-Out: You may opt out of receiving promotional emails from us by following the unsubscribe link included in such emails or by contacting us directly. You can also opt out of Google Analytics by installing Google’s opt-out browser add-on, and adjust your ad preferences on platforms like Facebook.
7. International Users
Data Transfer: If you are located outside of India, please note that the information you provide will be transferred to and processed in India. By using our services, you consent to this transfer and processing of your data.
8. Changes to This Privacy Policy
Updates: We may update this Privacy Policy from time to time. When we do, we will post the revised policy on this page and update the “Effective Date” at the top.
9. Contact Us
If you have any questions about this Privacy Policy or our treatment of your personal information, please write to us by email at info@dynapen.in.